Brian Sampsel

Analytics Leadership: Generating Value Quickly and Measuring Success


Wednesday, June 21, 2023


3:30 pm


Red Rock Ballroom B


While the role of the CDAO has gained popularity and spread across industries, there still exists a lack of clear expectations as organizations struggle to deliver business value from their data investments. It is well-documented that the first 90 to 180 days is critical for any leader, and this pressure is even more acute when there’s a mismatch between organizational aspirations and reality when it comes to analytics maturity. Join Brian Sampsel, VP of Analytics Strategy at IIA, as he explores best practices for data and analytics leaders who are new in their role and practical guidance in measuring your D&A efforts beyond the honeymoon period.  

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